7. Mulvey essay

Laura Mulvey’s theory applies to the music videos “Dirty” and “Do it Like a Dude” because both videos invite the audience to view the artists as objects of desire.  This is done through the camera shots and angles used, the fact the video is presented in a voyeuristic way to the audience, and the way the artist interacts with others in the video.

In Christina Aguilera’s video of “Dirty” the use of the camera invites sexual gaze by making the point of intrest on her most of the time. For example she is always in the middle of the screen and she has a spotlight on her to make her stand out more over all the other people.

The audience views this video in a voyeuristic way because Cristina is wearing very little clothing. She also shows off pasts of her body in such a way it will give pleasure to some of the viewers, this occurs all the way through the video. This makes her the center of attention as she is the one showing off the most out of all the actors.

The actors interact in a way that results in the female being looked at as an object of desire. This occurs at multiple points in the video but a good example is when there are 3 girls dancing on podiums and all of the men are just watching them while dancing. Another example is when Cristina is in the boxing ring and the audience is mostly men watching her, like she is an object. 

In Jesse J’s video of “Do it Like a Dude” the use of the camera invites sexual gaze by having her lips in the middle of the screen a lot, her black lips with spikes in. Showing your lips is a very sexual move, and it it showing off that they have good lips.

The audience views this video in a voyeuristic way because Jessie is wearing little clothing along with the other girls in this video. she alos shows off many parts of her body in the music video in such a way it gives pleasure to some of the viewers.

The actors interact in a way that results in the female being looked at as an object of desire. This occurs at a few points in this video, But mostly when jessie is showing off her lips.

The target audience for these two artists is young females.  However, the way they represent themselves as sexual objects does not appeal to young girls, it appeals more to men.  I believe Christina Aguilera and Jesse J choose to represent themselves like this because it earns them more money if they have men and women waching and not just women.

waterloo road

Waterloo Road Case study

1. Find the logo for Waterloo Road and place it below:

Why do you think they designed the logo like this?

because its made out of tables put together in the intro and isn’t normal

2. Find a photo of the different cast members and place it below:

Who are the producers trying to appeal to with the range of characters?

the producers are trying to appeal to teenagers and parents who want to see what school is like. Keep the young ones interested by putting in teen comedy and also putting in teachers side of view for the parents.

            3. Can you find out which day and at what time the programme is broadcast?

Why do you think the programme is scheduled on this day and at this time?

8:00 Thursday on bbc one. It is this time because parents and kids are home from school and work, they have done there homework etc and can have chillax time.

Year 10 Representation Homework - Due Wed 2nd Oct

Year 10 Representation Homework - Hip hop presents a very rigid and narrow version of manhood - one that suggests that to be a "real man" you must be strong and tough, you must have a lot of women and money, you must always be in control, and you must always dominate women and other men. If you do not live up to these ideals, you will be ridiculed for not being man enough. You will be called names like "soft, weak and wimp". This need to conform to the narrow definition of manhood in hip hop is a trap for men, boxing them into a restricted, unhealthy style of manhood and masculinity I agree that Hip hop presents a very narrow version of manhood. I think the way you see manhood portrayed in hip hop is deeply entrenched in American culture,. The way you see manhood portrayed in cowboy, gangster and action films is similar but what distinguishes hip hop from the rest of the culture is that hip hop is so blatant. Also, with hip hop there are a lot of young men who have come from poor backgrounds that seems to make their desire for hyper-masculinity seem much more important. Byron Hurt, a New York filmmaker, writer and activist, has explored those images in hip-hop culture and in society, and the definitions of masculinity those images foster. Hurt says “The powerful image that we see resonates because it looks powerful,” Hurt says “It looks powerful, it feels powerful. That kind of masculinity gives some young boys and some older men a false sense of manhood.” “Men should not allow themselves to be defined by the tough, always in control, swinger/player images the videos project”, he said. “That’s a very narrow view of hip-hop and very stereotypical”. I agree with Hurt’s comments. In media, hip hop shows that men have to be tough and that they use women. I disagree with this because young men are encouraged to behave like this or else they get called names and are bullied. It seems like boys are encouraged to think only about themselves and not to respect other people. It’s all about peer pressure. If the group of friends you hang around with act in a certain way, then you have to copy them so you’re a part of the group. Of course, not everyone behaves like this. But you have to be a strong character to act differently and still be respected by others. The video clips show women that appear to want to do anything for the men. They show the men are in control. I believe that everyone should be treated with respect and that men shouldn’t be the ones in control. The world is made up of so many different people and personalities. If we were all the same, life would be dull. I think that young men should be able to show their emotions and act respectfully towards others. The world shouldn’t be about who has the most power and who has the most money. Power, influence and respect should be earned through people’s actions. Unfortunately, the media continues to have a big influence on how we all act.

Logo

logo evaluation task

photoshop i didn't know

Something i dont know about photoshop:
I dont know how to use the magnetic laso tool and i would like to know.

• Hold click over the lasso tool
• drag curser over the magnetic lasso tool (the bottom one)
• then click and hold and draw around the immage you want to select
• do this slowly as it detects colours and puts the line on the edge of the colou you are drawing round
• then select the first point to make a selection area
• you can then remove it draw over it or copy it to another document

connotations

1 A skeleton with grey hair, with a red demon like creature standing on fire b It is hell-like so maybe it's heavy metal or a song about bad things 2 a A man standing in front of a US flag with a cap in his back pocket b It could be about the USA because of the US flag 3 a A naked woman wearing a black glove with her hand on her back b It could be about women because of the woman in the picture. It may be a love song. 4 a 4 men in a diamond shape with a black background with the bands name in the top left corner b it could be sung by a band of 4 men singing in melody. 5 a white mountain like structures on straight lines b maybe its about being in a strange environment or being somewhere that you're unfamiliar with. 6 a a man on fire shaking a mans hand with a background of some garages b the man on fire is making a deal with the man about life

Homework 4th september

Friday

I woke up to my alarm set on my iphone. It is easy to set, but i need to leave it on charge on my bed.

I Check the bus times for my bus stop. This lets me know if the bus is late or early.

When i got home i went on photoshop and made a youtube background for someone. It was fun : D

I watched youtube on my phone, it was amusing, and it left my phone on my bed to wake me up.

Saturday

I checked the bus times on my phone to meet my friends in bromley.

I used a cash point to take out some money for the day.

I used my phone to check the bus times to go home.

I used my phone to text my dad i was on my way home.

Sunday

I went on my computer and played just cause 2 Multiplayer. 

I watched some tv while playing angry bids on my phone.

I went back on my computer and played GTA IV.

I set my alarm for the next day on my phone.

Welcome to my blog

Welcome To My Media Blog

Here you will find all my media studies homework and posts.